The 1970 New York City Transit Authority Graphics Standards Manual in Modern Art

The subway system of New York City in the 1960’s found millions and millions of the city’s residents lost and wandering around, looking for signs that weren’t there, and trying to navigate a complex structure with absolutely no help or assistance. Wayfinding in the New York underground was a challenge for any and all who attempted it until the great city of New York employed the work of Unimark International, a known design firm, to create an entirely new signage and navigation display system for the city’s subway system.

Cherokee Street Art and Music Venue Re-Opens Tonight

2720 Cherokee Street Gallery will be reopening very soon. Owners of the gallery have expressed their excitement and anticipation over the big changes and beautiful renovations that the location has undergone, and that which guests can definitely look forward to.
Making use of the 5,000 square feet that is the location’s basement, upon its reopening, three floors of the gallery will be operating all at once, with the first floor being transformed into the Cherokee Underground Gallery, the review mentioned that the second floor is dedicated to catering to a more mainstream audience, and the basement opened as a venue where younger artists on the rise can develop and thrive.
The first floor …

What’s Up with that Sign?

The 2720 Cherokee Street Gallery sign might look eerily familiar to you; this is because it is a nod towards the influential 1970 New York City Transit Authority Graphics Standards Manual. This manual that was created by Massimo Vignelli and Bob Noorda for the purpose of making the New York Subway System easier to navigate, and that which would later become an iconic piece of modern design reaching across countries and cultures, is a perfect example of what the gallery aims to present. The gallery aspires to present to its guests a curation of artworks that shows human history through the lens of symbolism and communication’s…